How to Make Your Eyes Look Bigger with Makeup

Want bigger, more open-looking eyes? You don't need surgery or falsies — just the right makeup techniques! In this guide, we'll show you exactly how to make your eyes appear larger, brighter and more awake using simple tricks that anyone can master.

1. Use a Nude or White Waterline

This is the single most effective trick for making eyes look bigger. Apply a nude or white eyeliner pencil to your lower waterline (the inner rim of your lower lid). This instantly opens up your eyes and makes them appear larger.

2. Apply Light Shimmer to the Inner Corner

A touch of shimmery or highlighter shadow in the inner corner of your eye reflects light and draws attention to the centre of your face, making eyes look wider and more awake. Use our Glossy Glam Eyeshadow Palette for the perfect shimmer shades.

3. Highlight the Brow Bone

Apply a light, matte or satin shade just below your brow bone. This lifts the eye area and creates the illusion of a higher, more defined brow arch — making eyes look bigger overall.

4. Use Dark Shades Only on the Outer Corner

Avoid applying dark eyeshadow all over the lid — this can make eyes look smaller. Instead, concentrate darker shades only on the outer corner and crease, keeping the lid itself light and bright.

5. Curl Your Lashes

Curled lashes open up the eye dramatically. Use an eyeliner curler before applying mascara for maximum effect.

6. Apply Mascara to the Upper Lashes Only

Heavy mascara on the lower lashes can drag the eye downward and make it look smaller. Focus mascara on your upper lashes, especially at the outer corners to create a lifted effect.

7. Try a Cat Eye Flick

A small flick of eyeliner at the outer corner of the eye elongates and lifts the eye shape, making it appear larger. Use our Angled Brush with eyeshadow for a soft, blended flick.

8. Keep Your Brows Groomed

Well-groomed, defined brows frame the eye and make the eye area look more open. Fill in any sparse areas with a brow pencil or powder for a polished finish.

9. Use Light Eyeshadow on the Lid

Light, neutral shades on the lid reflect light and make the eye appear more prominent. Try champagne, ivory or soft peach — all available in our Golden Collection Palette.

10. Blend Your Eyeshadow Upwards

When blending your crease colour, blend upwards and outwards rather than straight across. This lifts the eye shape and creates the illusion of a larger eye socket.

Summer Tip

In summer, opt for waterproof formulas to keep your eye-opening look intact all day. Pair with a bronzed glow and a nude lip for a fresh, summery finish.

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